One of Manasquan, NJ’s most popular restaurants, Harpoon Willy’s, now has a second location in Robbinsville. The restaurant is popular for its diverse menu, which offers unexpected interpretations of traditional American cuisine. Fans of the original location will find their favorite menu items available for lunch, dinner, and weekend brunch.
The 6,000-square-foot space is one that the owners had been eyeing for a while. (They say Robbinsville boasts both beauty and a central location, making it an ideal spot.) Harpoon Willy’s in Robbinsville can seat 300 patrons indoors, and another 100 diners on their seasonal outdoor patio.
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New Location, Same Menu Favorites
Harpoon Willy’s serves lunch, dinner, and weekend brunch, and features a mix of popular apps and entrees. Lunchtime highlights include blackened tuna bites served with crispy rice cakes, diced avocado, and Sriracha mayo. The jumbo wings are another fan favorite, available in Buffalo or Chimichurri flavors. These wings comes with long hot pepper jam, honey, roasted garlic, carrots, and celery on the side. Likewise, one standout lunchtime entree is the slow braised BBQ pulled pork sandwich.
Meanwhile, the truffled tater tots with bacon Gruyere dipping sauce and house-made edamame dumplings are recommended dinner appetizers. As a main course, the Harpoon Willy’s team suggests either the rustic short ribs, R’ville Burger, or Honey Bacon Shrimp. However, The Steakhouse Experience is a favorite of John Kitrick, Managing Partner and CEO of the Jersey Shore Restaurant Group (JSRG). This prime cut of the week includes classic steakhouse sides: creamed spinach, potato au gratin, and house-made steak sauce.
The Harpoon Willy’s weekend brunch service is available on Saturdays and Sundays from 10:00 am to 2:00 pm. The restaurant’s signature brunch dish is the Challah French toast, made with egg custard, cinnamon, powdered sugar dusting, and pure Vermont maple syrup drizzle. Other options include the Breakfast Bowl and The Jersey Benedict. The latter features poached eggs atop a toasted English muffin, layered with pork roll and finished with hollandaise sauce, served with breakfast potatoes.
Popular drinks include the Mai Tai and French 75. But John’s favorite drink is the Old Play—rye, Campari, and dry vermouth with a lemon twist.
About Jersey Shore Restaurant Group
Jack Kane, Jim Scarponi, and John Kitrick are long-time restaurant owners at the Jersey Shore. Together they own multiple concepts under JSRG. They’ve owned and operated Harpoon Willy’s in Manasquan since 2007 and Half Moon Point in Point Pleasant since 2015. JSRG currently has five New Jersey eateries that will be open in 2025. A third Harpoon Willy’s location is opening later in the year in Waretown. In addition, two Coastal Canteen locations (in Manasquan and Monroe) are scheduled to open by summer 2025.
Visit Harpoon Willy’s at 2360 NJ-33 in Robbinsville Township. To learn more:
| Visit Their Website | Reserve a Table | Order Online | Follow on Instagram | Follow on Facebook | Call 609-208-3560 |
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Harpoon Willy’s FAQs
Yes, they accept reservations.
Yes, they have gluten-free options.
Harpoon Willy’s offers vegetarian dishes, yes.
They offer takeout, yes.
Yes, they offer delivery via Uber Eats.
Yes, they serve a variety of cocktails.
They have a kids’ menu, yes.
All Photos: © Jeremy Smith (Provided by Harpoon Willy’s)
