Get Home Safe This Holiday Season . Free Cab Rides in NJ
Red Bank, NJ (October 2009) — High Point Auto Insurance is taking a road rarely traveled by insurance companies with its innovative new customer safety benefit called “Get Home Safe.” The benefit reimburses policyholders up to $50 in cab fare if they call for a safe ride home rather than risk driving home under dangerous circumstances.
“Insurance companies generally go to work after an accident, but we’re trying to stop accidents before they occur,” says Gerry Wilson, Chief Executive Officer of High Point Auto Insurance. “If you’ve had too much to drink, are not feeling well or just too tired to drive safely, call for a taxi. If you sense something is wrong with your car, call for a taxi. That’s the idea behind ‘Get Home Safe.’ If we save even one life, this will be the best program we’ve ever introduced.”
The idea for the “Get Home Safe” initiative came from Shannon Greevy, a High Point employee. Greevy suggested the notion to Wilson one day during lunch in the company cafeteria. Wilson liked what he heard and put the “wheels in motion.”
“It’s more than just insurance to us,” Wilson said. “High Point is based in New Jersey. Most of our 600 employees live, work, and drive here. We know the cities, towns and roads. We’re doing everything we can to show we’re part of the community and ensure that our customers’ needs and best interests are at heart. We want the same for our customers as we want for our own families – to make it home safe and sound.”